Bluescape is an infinite workspace that integrates physical and digital design development.
It enables teams to iterate in real-time and facilitates large-scale visual explorations. 

 

Bluescape hired me as UX Lead Designer to design a digital whiteboard that helps teams to collaborate more efficiently. We used insights from workshops and surveys to uncover and address pain points of collaboration, storytelling, and idea capturing in large enterprises. 

 

 

USER PROBLEMS

 

Too much time spent in meetings 

 

Remote collaboration is challenging 

 

Inability to collaborate in real-time

 

 

MY ROLE

 

Collaborated with research and managers to further understand users' problems

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Wireframing concepts

 

Design high fidelity prototypes

 

Designed Bluescape's branding and marketing materials

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METRICS

 

76% of employees use at least once a week GotoMeeting, GoogleDocs, and WebEx

 

65% of ideas are not captured

 

79% would pay for a better solution

 

Digital whiteboard (Wall and app)

-100% captured ideas

-100% storytelling

- 25% more productive meetings

- 23% better ideas through collaboration

 

Saving 7 tons of foamboard waste through paperless large-scale visual exploration